rolex yacht master rose gold rubber

Rolex Yachtmaster 116655 Full Review

Behold the  new rose gold Rolex Yachtmaster with the Rolex Oysterflex Bracelet: Rolex's 1st Rubber Strap

With the new rose gold Rolex Yachtmaster, Rolex watchmakers held no punches and put in nearly every great idea they ever had into one amazing watch. The Rolex Yachtmaster has been around since the early '90s and came in an assortment of materials from gold and steel all the way up to platinum. They are known for being shiny and luxurious from one end to the next. So it comes as no surprise that the world was taken by a storm when they decided to use rubber to introduce the new Rolex Yachtmaster watch reference #116655 . Was it a step up or a step down for the series? PrestigeTime.com bloggers believe that pictures speak much louder than words.

The new men's Yachtmaster from Rolex is a 40mm 18k rose gold case watch with a black dial and accented in Rolex's very own Everose gold. Just like their proprietary 18kt rose gold alloy, Rolex will always prefer to create the status quo and not have to rise to meet it because of anyone else.

In the new rose gold Rolex Yachtmaster, they held no punches and put in nearly every great idea they ever had into one amazing watch.

At the core lies their in-house Rolex movement, the automatic caliber 3135 which resonates at 28,800 vph containing 31 jewels and has a whopping 50-hour power reserve. Of course, it would not be complete without their "Cyclops" magnifier. The new rose gold Rolex Yachtmaster is also known as the m116655-0001.

Rolex is also no stranger to trending luxury watches. They tend to be the first in doing and introducing many things. While rubber has been around for a long time and has been used on many watches over the years, both high-end luxury watches and everything else. Rubber had no place on a Rolex watch until now. Rolex waited this long to introduce this material into their products not because they were hesitant to be part of the trend, on the contrary, 

they wanted to revolutionize the rubber watch band before using it on their first-ever rubber strapped watch. Creating the best rubber bracelet was something Rolex obsessed about until its perfection. Enter the new Rolex  Oysterflex bracelet which we hope to see on more of their men's watches. A rubber-coated two-piece titanium bracelet with a patented cushioning system. The black elastomer coating is a similar substance to what you see on the Apple Watch. The bracelet has an Oysterlock clasp in solid 18k Everose gold which seals the deal. Rolex held nothing back in reinventing and over-engineering the perfect rubber bracelet that has the same elasticity as a metal bracelet without the initial cold feeling of a metal bracelet when first placed on a wrist. Now it's just a matter of time before a platinum Rolex comes with a rubber Oysterflex bracelet.

In 2015 Rolex introduces the Rolex Yachtmaster watch model #116655, the first Rolex watch with the all-new rubber Oysterflex band with an 18k rose gold clasp. After its creation, they saw all that they have made …and it was good.

Most recently this watch has been upgraded with a new movement and new reference number that we sell new, in its original box, with a warranty, and with free shipping to the United States. The new Rolex 126655 Yachtmaster 40mm is essentially the same watch with a few improvements. Specifically, the caliber inside has been replaced with the Rolex in-house caliber 3235, a Superlative Chronometer with exceptional precision, 31 watch jewels, Paraflex shock absorbers, and a substantially longer power reserve duration of approximately 70 hours.

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Rolex Yacht-Master 126655 Rose Gold Black Dial

Contact Us: (212)422-2600

Description

Embark on a nautical adventure with the Rolex Yacht-Master 126655—a stunning timepiece that marries luxury with functionality. Crafted with precision, this Yacht-Master is housed in a 40mm 18k rose gold case, adding a touch of sophistication to your wrist.

The black dial, adorned with luminous hour markers and hands featuring Chromalight display, ensures optimal legibility in any lighting condition. The bidirectional 60-minute bezel adds a touch of versatility, making it a valuable tool for tracking elapsed time during your sailing expeditions.

The Rolex Yacht-Master boasts water resistance up to 100 meters, allowing you to explore the seas with confidence. The black rubber strap not only provides comfort but also complements the overall aesthetic, creating a cohesive and sporty look.

At the heart of the Yacht-Master beats the Rolex Caliber 3235, a self-winding mechanical movement that is celebrated for its precision and reliability. This movement offers exceptional resistance to shocks and temperature variations, ensuring accurate timekeeping in any situation. 

Elevate your collection with the Rolex Yacht-Master 126655—a watch that seamlessly blends style and substance for those with a passion for the open waters.

We are an independently owned and operated business with boutique locations in New York, Miami, and Beverly Hills. Feel free to stop by either location. If you aren’t finding what you’re looking for, please contact us. We wholeheartedly believe that every first-time buyer will be a client for life.

Free Insured Domestic Overnight FedEx Shipping is included in the price listed. We ship internationally. International customers are responsible for the cost of shipping along with the custom taxes and/or duties of the receiving country.

All of our watches are backed by a 1-Year Limited Warranty on the movement of the watch. The warranty does not cover loss, theft, minor cosmetic damage, or water damage to your watch. Any damage caused by negligence or mishandling of the timepiece is not covered.

Products are usually delivered in 1-2 Business days.

New York Location 19 E 62nd St. New York New York, NY 10065 (212) 422-2600 Open Monday - Friday 10 AM - 6 PM

Miami Location Setai Hotel Miami Beach 2001 Collins Ave Miami Beach, FL 33139 (305) 520-6958 Open Monday - Sunday 10 AM - 8 PM

Beverly Hills Location Waldorf Astoria Hotel 9850 Wilshire Blvd Beverly Hills, CA 90210 (310) 294-6305 Open Monday - Sunday 10 AM - 8 PM

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Rolex Yacht Master | 18K Rose Gold | Rubber Strap | Custom Sapphire & Diamond Bezel | 40 MM

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-Rolex Yacht Master

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Jewelry Purchased from Frost NYC comes with a lifetime warranty. We will fix your jewelry free of charge for as long as you own your item. If we cannot fix it, we will send you a replacement free of charge.*

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Watches purchased from Frost NYC come with an industry best 5 year warranty at no additional cost. In the event that your watch will require service or repair, we will cover 100% of the cost for the first 5 years of ownership.

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Our team of experts meticulously inspect each watch, verifying its originality and condition before it's made available to our customers. Moreover, our dedicated diamond buyers handpick only the finest diamonds, while our skilled setters meticulously set them all by hand, ensuring every piece meets our high standards of excellence.

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At Frost NYC, we offer urban-culture inspired fine jewelry pieces to wear with your freshest gear. We have jewelry to match your style and taste, from iced-out bracelets to chunky Cuban link chains. Our team of expert designers can even work with you to create a custom one-of-a-kind piece.

All our gold chains and pieces are made from 14k or 18k solid gold, with retro rose gold and cool white gold options available. We also create some pieces in harder 10k gold for added durability. Many of our chains, bracelets, and pendants can be iced out with pavé diamonds to add a little extra bling to your look.

Our  collection includes gold chains for men , with popular styles such as the classic Cuban link, modern Miami Cuban chains, Figaro chains, and Franco chains. Choose several pieces to layer or wear one bold piece and make a statement. We also have a crazy selection of pendants that will suit any style and chain. From the iconic Jesus piece to sports-inspired pieces like basketball hoops and sneakers.

If you are looking for a sleek luxury timepiece to add to your collection, we carry a   full range of Rolex watches for men , including the popular Datejust and Submariner, perfect for hip-hop artists, rappers, ballplayers, and business moguls. We also offer  high-quality timepieces from Hublot , Patek Phillip, and Audemars Piguet in diamond-encrusted and basic designs.

If you’re looking for the perfect gift to give your lady, we carry a gorgeous selection of solid gold women’s jewelry pieces, including chain necklaces, studs, and hoop earrings. We also understand that every woman loves a little wrist bling, so we have an extensive collection of diamond and rose gold watches, as well as luxury women’s Rolex timepieces.

At Frost NYC, we offer a lifetime warranty and lifetime upgrade on the pieces we design so you can be assured of the quality of every jewelry item in our store. Browse our collection online or visit our 5,000-sq.ft. Showroom in the Manhattan DiamondDistrict.

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There is big news, and there is Rolex big news, and in some ways, ne'er the twain shall meet. At Baselworld this year, Rolex debuted a first for the company: the very first, ever, Rolex delivered on a rubber strap. Now, for most companies this would have little effect on watch enthusiasts other than to evoke (very) tepid interest at best, and boredom at worst – but this is not an ordinary rubber strap, this is an official, designed-and-tested-and-thoroughly-obsessed-over-by-Rolex rubber strap. And thereby hangs a tale.

The Yachtmaster, as we have mentioned in some of our previous coverage , occupies a somewhat particular place in Rolex’s lineup of sports watches; it shares water-resistance and a turning bezel with the Submariner (the latter is water resistant to 300 m while the Yachtmaster standard model is water resistant to 100 m). It is certainly not a tool watch; the Yachtmaster is offered in either platinum and steel, or gold and steel (that’s Rolesium and Rolesor, lest we forget) and is either quietly or unequivocally luxurious depending on what size and metal you go for (Rolex makes the Yachtmaster in both 35 mm and 40 mm sizes). 

The Yachtmaster’s history goes back to the first introduction of the watch in 1992, although the name, interestingly enough, appears on the dial of a prototype Yachtmaster Chronograph from the late 1960s (a watch so legendary I am actually forced to use the word; one of three known is in the collection of Mr. John Goldberger; we covered it – and a host of other remarkable ultra-rare watches from his collection – in a very memorable episode of Talking Watches ).

The term “Yachtmaster” is also, incidentally, used for a certificate of competency in yachting which is issued by the Royal Yachting Association, although we’re unaware of any specific association between the RYA and the Yachtmaster watch.

Now, this newest version of the Yachtmaster does take a few pages from the existing Yachtmaster playbook: 100-meter water resistance, a bidirectional turning bezel, and a dial and hands that echo the Submariner. There are also a couple of features that may make vintage Sub enthusiasts wonder if Rolex mightn’t have an exceedingly subtle sense of humor; the gilt coronet and “Rolex,” and the red lettering, both features which according to HODINKEE founder Ben Clymer would have, had they appeared on a Rolex dive watch, made it instantly the single most popular watch in the modern Rolex inventory. The case is rose gold – Rolex famously makes their own, called Everose, in their own foundry, with a bit of platinum mixed in to prevent discoloration – and the bezel, rather than being some other precious metal (as is the case in the “standard” Yachtmasters) is in black Cerachrom – a very technical-looking matte black that contrasts sharply with the gold case. Somehow, between the rose gold, the Cerachrom bezel, and the new Oysterflex bracelet this manages to be the most luxurious and at the same time most technical Yachtmaster yet (leaving aside the Yachtmaster II, which we recently reviewed right here , but that is a watch that marches to the beat of a different drummer entirely).

The two different versions of the Everose Yachtmaster (40 mm and 37 mm) sport different movements; the larger uses the caliber 3135 and the smaller, the newer 2236, which sports the “Syloxi” silicon balance spring (first used by Rolex in 2014).

The Oysterflex bracelet is, in a nutshell, quite a piece of work. One of the most endearing traits of Rolex as a company is that it tends to demonstrate what we can only describe as a laudable degree of corporate obsessive-compulsive disorder when it comes to research and development, and it does so, often, without making any sort of fanfare about it at all. In this case we do know a little bit about the Oysterflex, however – it is basically designed to have the hypoallergenic and comfort properties of a rubber strap and the durability and shape-retention properties of a bracelet. 

At the core of the Oysterflex bracelet are metal inserts made of titanium and nickel, which are used to affix the bracelet to the clasp and watch case; over those is a sheathing of “high-performance black elastomer.” “Elastomer” is a portmanteau word, formed from “elastic” and “polymer” and is a general term for natural and synthetic rubbers. In addition to the materials complexity of the Oysterflex bracelet, it is also shaped in a rather unusual fashion – there are ridges molded into the the wristward face of the bracelet, which are intended to allow the bracelet when worn to better approximate the natural curvature of the wrist.

They might look a bit odd but in practice, the design works out quite wonderfully; this is easily the most downright comfortable and organic-feeling rubber strap I have ever worn, and like the entire watch manages to be both extremely technical in feel, and very luxurious at the same time; I doubt whether any company has ever taken so much trouble over the design of a strap (for all that Rolex prefers the term “bracelet” in describing the Oysterflex, habit dies hard and you’ll probably find yourself calling it a strap, just as we did). On the wrist, the two stabilizing ridges do exactly what they are supposed to: keep the watch from shifting, as heavier watches on rubber straps are wont to do, without requiring you to have the strap uncomfortably tight. The Everose Oysterlock clasp does a superb job mechanically and also looks fabulous into the bargain; the quality of finish on the clasp and case may not seem terribly elaborate at first, but it is as technically flawless as anything I have ever seen at any price, on any watch.

What we have here, in other words, is a very Rolex interpretation of luxury. Yes, this is a gold watch, and a gold Rolex, and wearing a gold Rolex always carries with it, shall we say, certain semiotic complexities. However there is also another side to the watch, and to the Rolex approach to luxury in general: the taking of such pains to produce technical perfection that technical perfection becomes a luxury in itself.

The Everose Rolex Yachtmaster, in Rolex Everose, with Everose Oysterclasp and Oysterflex bracelet, as shown, $22,000 in 37 mm, and $24,950 in 40 mm. For more info, check out Rolex.com.

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Hands-on with the Rolex Yacht-Master 116655 (Everose gold on Rubber Strap) – Live Photos & Price

Rolex may have a new CEO , it’s not meaning that things are going to radically change for the old house. The ‘Crown’ is known for just updating and improving the collections instead of entirely changing them. For Baselworld 2015, you won’t be surprised to see that the recipe had been kept. However, one of the classics is receiving an important update. Here is the new edition of the Rolex Yacht-Master now in Everose gold, with a ceramic bezel and with a rubber strap.

The Rolex Yacht-Master was one of the few Rolexes that wasn’t updated. The rest of the collection – Submariner , Explorer II, Milgauss or Sea-Dweller – had received, at least, a small update or a more important change. However, all of them are keeping the same base and weren’t a totall renewal of the existing models. The recipe for this new Rolex Yacht-Master 116655 is exactly the same: keeping the same bases and adding the new technologies – and another important (at least for Rolex) novelty.

The first thing that had been updated on this Rolex Yacht-Master 116655 is the 40mm case, that now comes in 18K rose gold (or Everose as Rolex likes to call its own alloy). Previously available only in stainless steel (with a platinum bezel) with both a silver or a blue dial, the Rolex Yacht-Master now turns to precious metal. The case however is not totally the same than in the stainless editions. The case bands are slimmer and the lugs are more curved, to better fit the wrist. Of course, the typically Rolex fluted caseback is still here and is also executed in 18k rose gold. Water resistance is still at 100m.

The face of the watch is also updated with new materials and colors. As you’ve probably noticed, the bezel keeps its raised numerals and its 60-minute scale but it now comes in black Cerachrom (Rolex own ceramic), with numbers and graduations polished on the top while the background remains matt, in order to allow a good contrast. The dial also shares this same deep black color and comes with gold applied indexes filled with white luminous material. The rest, from the crystal (with no antireflective coating), to the cyclops or the Mercedes hands, remains the same as the stainless steel edition. The same goes for the movement as the Rolex Yacht-Master 116655 still sports the calibre 3135, a robust, in-house automatic movement with date and chronometer rated (by COSC).

The big novelty is however in the strap. For the first time, Rolex comes with a Rubber strap. That might be something quite random for most of the brands but for Rolex collectors, this is big. This black Oysterflex bracelet is made in a very soft and flexible rubber. Due to longitudinal cushion system that stabilizes the watch (two very soft rubber bands on the internal part of the strap), it feels extremely comfortable on the wrist, making the Rolex Yacht-Master 116655 a real pleasure on the wrist. This Oysterflex bracelet is fitted on an 18k Everose gold Oysterlock clasp.

However, don’t imagine having this strap on another of your Rolex, as the attachment is specific to this new edition of the Yacht-Master and won’t fit any other watch.

These Baselworld 2015 additions to the Rolex Yacht-Master are bringing some real good fresh air to a watch that used to be in the shadow of the Submariner. Without being an addict of gold watches, we have to admit that the contrast between the rose gold and the black accents – dial, bezel and strap – is pleasant and not too showy. This new Rolex Yacht-Master 116655 will be priced at 18.200 Euros (Ex. taxes).

9 responses

This is a fabulous watch created by Rolex and I enjoyed your report immensely!

My only grouse is though your pictures are fantastic, one cannot enlarge these pictures by clicking on them, so I shall be delighted if you can do something in this regard.

Absolutely beautiful but unfortunately out of my price range.

Never stop dreaming, Steve! I can remember saying that about watches that I now own.

How much is it? Looks amazing!

May I ask how is the rubber strap adjusted? Cutting dare I ask?

@Allan, this strap will be available in several sizes to fit every wrist. No need to cut it.

I have this watch and its very nice

Does anyone know if the oyster flex bracelet can be changed for the standard oyster bracelet? Thanks

Where can I get hold of the steel version?

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Rolex Yacht Master 18K Rose Gold / Rubber 40MM

Description.

Rolex 116655 Yacht Master Oyster Perpetual Date, 18K rose gold on a black rubber strap with 18K rose gold deployant buckle, automatic, date, sweep second hand, rotatable bezel, COSC, luminescent hands and hour indicators, screw-down crown, sapphire crystal, water resistant, size: 40mm, thickness: 11.2mm, scrambled series, Like New with Rolex box and papers from 2015.

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More about Yacht Master 18K Rose Gold / Rubber 40MM

This is an 18K rose gold (Everose) Rolex Yachtmaster Oyster Perpetual Date 116655. It has a black Oysterflex rubber strap with an 18K yellow gold deployment clasp, and a scratch resistant sapphire crystal. It has a monobloc middle case, a solid screwed-down case back, an 18K yellow gold bidirectional rotating bezel with a black Cerachrom insert in ceramic, and polished raised numerals with 60-minute graduations. It includes a Triplock winding-crown protected by the crown guard. The 40mm diameter solid three-body case, bezel, and bracelet are polished/brushed. There is a date aperture window underneath the Cyclops magnifying bubble at the 3 o'clock position. The dial is black with luminous 18K rose gold baton, circle, and triangular hour markers. It has luminous skeleton hands, a center sweep seconds hand, and an outer minute/seconds track. It has a Certified Official Swiss Chronometer rating (COSC). It has a 50-hour power reserve, and it's water resistant to 100 meters/330 feet. The 11.2mm thick case, dial, and movement are all signed. This Rolex Yachtmaster Oyster Perpetual Date 116655 has a mechanical automatic self-winding Rolex caliber 3135 movement that's rhodium-plated, with oeil-de-perdrix embellishment. It's constructed with 31 jewels, a shock absorber mechanism, and a straight-line lever escapement. The oscillator is a Paramagnetic blue Parachrom hairspring. It includes a free-sprung monometallic balance that's adjusted to temperatures and 5 positions, a self-compensating Breguet balance spring, Microstella regulating screws, and a hacking seconds device for precision time setting. The mechanism oscillates at a frequency of 28,800 vph (4 Hz). The Rolex Yachtmaster Oyster Perpetual Date 116655 has the new Oysterflex bracelet with flexible metal blades clad with high-performance elastomer. It was introduced in the 2000's.

The European Watch Company Process

TRUST. SERVICE & QUALITY

Trusted since 1993, European Watch Company maintains the highest standards in the industry. Our team of expert watchmakers meticulously inspect every timepiece prior to it being listed for sale. This five-position testing assures the buyer of each watch’s verified provenance, its optimal mechanical condition with authenticated parts, and exceptional “like new” cosmetic appearance. When it comes to quality, we curate only the finest timepieces. So that when they are delivered, the only thing to focus on is your excitement. Our 5-star reputation was earned over three decades of hard work and integrity. To provide further peace of mind, we provide a 1- year limited warranty on all our timepieces. We are confident that we can find you the perfect watch to cherish and enjoy.

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Rolex watches are synonymous with luxury, style, and precision. These iconic timepieces are crafted using only the highest quality materials, including precious metals and gemstones. Rolex watches are designed to withstand the test of time, with intricate movements and advanced technology ensuring unparalleled accuracy and reliability. As a status symbol of success and sophistication, Rolex watches continue to be highly sought after by collectors and enthusiasts worldwide. Learn more by reading our Rolex watches ultimate guide and discover the finest collection of Rolex for sale, embodying luxury and precision.

Why Choose Us

Discover your perfect Rolex at Bob's Watches, where our passion for excellence shines through in every customer interaction. Our curated collection of Rolex watches, including options for those seeking both luxury and affordable solutions, invites you to find a timepiece that perfectly aligns with your style and budget. Whether you're dressing for a casual outing or a formal event, our extensive range offers something for everyone. Emphasize affordability without compromising on luxury with our selection of cheap Rolex watches, ensuring that elegance is accessible to all. Trust in our industry-leading expertise to provide only authentic and valuable watches, ensuring peace of mind with every transaction. Our dedicated team is on hand to offer personalized advice, making your journey to find the ideal Rolex seamless and enjoyable. Step into the world of Rolex with us, and experience the blend of timeless elegance and unmatched service that defines Bob's Watches.

Rolex Watches: A Brief History

Founded in 1905 by Alfred Davis and Hans Wilsdorf, Rolex SA is a brand of luxury watches whose history of quality, luxury, and heritage is world-renowned. Headquartered in Geneva, Switzerland, Rolex has produced over 1.05 million watches, generating over $13 billion in sales in 2022.

Rolex began as Wilsdorf and Davis in London, England, before moving its operations to Switzerland in 1919. Rolex’s long history of innovative designs has led to some of the most iconic watch models. Rolex is innovative, creating many modern conveniences that watch wearers may take for granted, like waterproof watches, automatic dates on the watch dial, and displaying both day and date on the dial.

Throughout its storied history, Rolex has established itself as a benchmark of excellence, with its watches sought after by those looking to own a piece of this legacy. Our collection of Rolex watches for sale allows enthusiasts and newcomers alike to be part of this prestigious tradition.

Rolex watches come in countless variations, and many of its most famous older models are sought-after by collectors worldwide.

Guide to Rolex Key Terms

Because they are complex pieces of machinery and elegance, luxury watches can sometimes be confusing - even for the most seasoned collectors. If you are new to luxury timepieces (and Rolex watches in particular), the following glossary of select terms can be helpful. With our extensive guide, finding the perfect Rolex for sale has never been easier.

Rolex Bracelet Terms

The following terms are standard when discussing Rolex watch bracelets and bands.

• Argentinian bracelet: President bracelets made in Argentina with stylistic changes to the buckle
• Hecho in Mexico: A stamp found on president bracelets made in Mexico
• Integral: A discontinued, angular linked bracelet common among Oyster quartz models
• Jubilee: More elegant link with three small center pieces
• Oyster: A large center link bracelet mainly found on sport models
• Pearlmaster: High-end watches with modified oyster bracelets in solid gold
• President: A high-end watch bracelet with a shorter middle section than an oyster, only in solid gold
• Strap: A leather strap with traditional Ardillon buckles

Rolex Clasp Terms

Rolex watch clasps come in several different versions that include the following:

• Oysterlock clasp: Rolex's newest clasp is corrosion-resistant and blends engineering, smooth lines, and security to keep your watch where you want it — on your wrist.
• Glidelock clasp: Similar to the Oysterlock clasp but much longer, the Glidelock clasp allows divers to expand the band. Wears can quickly adjust this watch to fit over thick diving suits.
• Rolex buckle: The Rolex buckle is a classic staple of leather bands but is increasingly rare as more Rolex watches come with bracelets.
• Oysterclasp: The Oysterclasp looks nearly identical to the Oysterlock clasp, but this clasp lacks the Oysterlock’s fold-over security lock. It secures most Classic watches, such as the Datejust and Oyster Perpetual models.
• Hidden Crownclasp: The Rolex Hidden Crownclasp is an elegant addition to Rolex watches. Watch bracelets with this clasp look like an unbroken chain of steel or gold.

Looking to Sell Your Rolex?

Unlock the value of your treasured timepiece by selling your Rolex with Bob's Watches. Our expert team handles each watch with utmost care and professionalism. With our seamless and trusted process, we ensure your experience is top-notch. Parting with your luxury watch becomes as effortless and rewarding as the moments it has tracked for you. Get started today by visiting our Sell Rolex watch page. Alternatively, browse our premium selection of used Rolex for sale, offering unmatched quality and authencity.

Testimonials

"I recently purchased my third Rolex from Wes at Bob's. As always, Wes was great to work with. The transaction was easy and seamless. Most importantly, my watch which was listed as "Light sings of wear on bracelet" looks brand new to me. I really could not see any signs of wear. I am thrilled with my new (2013) GMT Master. I can't imagine buying a used Rolex (you can't buy a new one if you are an average guy) from anyone else but Bob's. I highly recommend them and Wes."

Review originally published on Trustpilot

"First purchase of a Rolex, & an expensive watch. Did research & found Bob's Watches to be a reputable online option. Reps were helpful answering questions & providing assistance. I was having technical problems with online order & rep assisted over the phone. Required add'l prodding on my part to get order uploaded to my online acct, but it worked out. Watch band was supposed to be sized before shipment, that did not happen, but I was able to remove links, so it ended up also working out.Watch was in better condition than described, thrilled over the moon with purchase."

"This is my first time dealing with Bob's Watches. I've bought a lot of watches in my life and this is actually the first time I've bought a used timepiece. I can only say that I will be a customer for a long time! The process, professionalism and comfort were way beyond my expectations. From start to finish, it was a pleasure to deal with Bob's Watches on every level. I had my watch the day after I placed the order, which was also beyond my expectations. Great products, wonderful people!!"

Each testimonial echoes the satisfaction of customers who chose our exceptional used Rolex for sale.

Rolex Models

The Rolex Submariner is a highly coveted luxury dive watch known for its timeless design, durability, and precision. It was first introduced in 1953 and has since become an icon in the world of horology. As a practical tool watch and status symbol, this iconic model continues to be a good investment year over year.

The Rolex Datejust is a classic luxury watch known for its elegant design and functionality. It was first introduced in 1945 as the first watch to include both the date and time. Since then, the Datejust has become a symbol of style and sophistication and has had models such as the Datejust II, Datejust 36, and the Rolex Datejust 41 collection . The Datejust is available in a variety of materials, including stainless steel, yellow gold, and rose gold, and is a popular choice for both men and women.

The Rolex Daytona is a highly sought-after luxury chronograph known for its sporty yet sophisticated design. It was first introduced in 1963 and has since become an iconic timepiece favored by collectors and racing enthusiasts. The Daytona features a tachymeter bezel and is known for its accurate timekeeping, making it a favorite among professional drivers and watch collectors.

The Rolex Day-Date is a classic luxury watch known for its elegant design and practicality. It was first introduced in 1956 and has since become a symbol of prestige and status, often referred to as the "President's watch." It was the first watch to display both the day and the date on the dial, and has since become a symbol of luxury and elegance. The Day-Date is available in a variety of materials and finishes, and is often worn by world leaders, celebrities, and business executives.

The Rolex GMT-Master II is a popular luxury watch designed for international travelers and pilots. It was first introduced in 1954 and has since become known for its dual time zone feature and distinctive bezel. The GMT-Master II is available in a variety of materials and color combinations, making it a favorite among travelers and watch enthusiasts alike.

The Rolex Explorer is a rugged and reliable watch that was first introduced in 1953. It was designed for explorers and features a highly legible dial with large hour markers and hands. The Explorer is available in a variety of materials and sizes, and is known for its exceptional durability and accuracy in even the most extreme conditions.

Yacht-Master

The Rolex Yacht-Master is a luxury sports watch designed for yachting and sailing enthusiasts. It was first introduced in 1992 and has since become known for its nautical-inspired design, innovative features, and high-performance materials. The Yacht-Master is available in a variety of materials, including stainless steel, gold, and platinum, making it a favorite among both yachting enthusiasts and watch collectors.

The Rolex Air King is a classic aviation-inspired watch known for its simplicity and functionality. It was first introduced in the 1940s as a tribute to the brave pilots of the British Royal Air Force and has since become a popular choice for those seeking a timeless and reliable timepiece. The Air-King is available in a variety of materials and sizes, making it a versatile and popular choice for everyday wear.

The Rolex Milgauss is a unique luxury watch designed for scientists and engineers working in high electromagnetic fields. It was first introduced in 1956 and has since become known for its distinctive design, anti-magnetic properties, and precision timekeeping. The Milgauss is available in a variety of materials and dial colors, and is known for its exceptional precision and reliability in even the most challenging environments.

The Rolex Oyster Perpetual is a classic and versatile luxury watch known for its durability and precision. It was first introduced in 1926 and has since become a timeless symbol of style and performance. The Oyster Perpetual is available in a variety of sizes and dial colors, making it a versatile and popular choice for both men and women.

The Rolex Sea-Dweller is a high-performance luxury dive watch designed for professional divers. It was first introduced in 1967 and has since become known for its extreme depth rating and innovative features, such as the helium escape valve. The Sea-Dweller is available in a variety of materials and is known for its rugged durability and exceptional performance in extreme environments.

The Rolex Sky-Dweller is a luxurious and sophisticated watch that was first introduced in 2012. It features a dual time zone display and an annual calendar, making it a favorite among frequent travelers and business executives. The Sky-Dweller is available in a variety of materials and dial colors, and is known for its exceptional craftsmanship and attention to detail.

The Rolex Cellini is a collection of elegant and refined watches that was first introduced in the 1960s. It features a classic and timeless design with a focus on simplicity and understated luxury. The Cellini is available in a variety of materials and finishes, making it a favorite among those who appreciate the finer things in life.

Expert Opinions

"I consider Rolex watches to be the best in the luxury watch industry. The brand's commitment to perfection and attention to detail is evident in every watch they produce. Rolex watches are not just timepieces, they are a symbol of achievement, sophistication, and excellence. Each watch represents the culmination of decades of innovation, expertise, and craftsmanship, resulting in a timeless masterpiece that will last for generations."

- Paul Altieri

"When you buy a Rolex, you know it's a piece that celebrates yesterday, today, and tomorrow. Not only do Rolex watches have plenty of history and incredible stories behind them, but you can essentially wear them all the time, and forever. Plus, you’d be proud to pass it on to your kids or grandkids. They really are the whole package."

- Celine Simon

Price Trends

Secondhand Rolex prices tend to increase over time due to their high demand and limited production. Vintage Rolex watches can also command high prices in the collector's market, especially for rare or unique models. The prices of previously owned Rolex watches are influenced by factors such as the model, condition, materials, and availability.  The resale market for used timepieces has increased dramatically over the last several years. 

Popular Rolex Watch Comparisons

Rolex vs omega watches.

Rolex and OMEGA are both highly respected brands in the luxury watch industry, each with their own unique style and features. While Rolex is known for their exceptional durability and reliability, OMEGA is renowned for their precision and innovative technology, making both brands popular choices among collectors and enthusiasts.

Continue reading our article on Rolex vs Omega watches .

Rolex vs Tudor Watches

Rolex and Tudor are both luxury watch brands that share a rich history and exceptional craftsmanship. While Rolex is known for its iconic designs and precision, Tudor offers a more affordable alternative without compromising on quality, making it a popular choice for those seeking the Rolex aesthetic at a lower price point.

Continue reading our article on Rolex vs Tudor watches .

Key Features

Rolex dials are one of the most recognizable features of the brand's watches. Each dial is meticulously crafted with precision and attention to detail, featuring a range of colors and textures that cater to different tastes and styles. Rolex dials are not only aesthetically pleasing but also highly functional, with clear and legible markings that allow for easy reading of the time and other features.

Rolex watch movements are widely regarded as some of the best in the industry, with a reputation for precision, reliability, and longevity. The brand's Perpetual self-winding movement is an iconic feature of Rolex watches, ensuring accurate timekeeping and convenience for the wearer. Rolex also incorporates advanced technology such as Parachrom hairsprings and Chronergy escapements in their movements, further enhancing their performance and durability.

Rolex offers a wide range of watch sizes to cater to different tastes and preferences. Their men's watches typically range from 36mm to 44mm, while women's watches range from 26mm to 39mm. The brand also offers mid-size watches that are suitable for both men and women, ranging from 31mm to 36mm. Additionally, Rolex offers a variety of styles, from sporty to classic, that come in different sizes to fit a wide range of wrist sizes and preferences. Our range includes elegantly designed ladies Rolex for sale, catering to a diverse aesthetic preferences and wrist sizes.

Rolex uses only the highest quality materials in the production of their watches, ensuring that each timepiece is not only beautiful but also durable and long-lasting. The brand is known for its use of precious metals such as 18ct gold, white gold, and platinum, as well as innovative materials such as Cerachrom and Everose gold. The various collections have stainless steel, two-tone models, and gold watches available. Additionally, Rolex selects only the finest gemstones, such as diamonds, to enhance the beauty and value of their watches. Adorn your wrist with our exquisite selection of womens Rolex for sale, crafted from the finest materials to ensure durability and style.

Frequently Asked Questions

Why do rolex cost so much.

Rolex watches are so expensive due to a variety of factors, including the brand's reputation for exceptional quality, craftsmanship, and durability. Additionally, Rolex invests heavily in research and development to ensure that their watches incorporate the latest technology and materials, further adding to their value. The brand's limited production and high demand also contribute to their high prices, as collectors and enthusiasts are willing to pay a premium for these highly coveted timepieces.

Is Rolex A Good Investment?

Trust, honesty, and transparent pricing. The Company offers the largest and finest selection of used, pre-owned, and vintage luxury watches from brands including Rolex, OMEGA, Patek Phillippe, Panerai , and more. It has become the ultimate destination for consumers looking to buy, sell, or trade certified pre-owned timepieces, attaining a BBB A+ rating, 5/5 stars in Ekomi, and has been quoted and featured in many of the world's leading news publications. And unlike competitors, all watches are in stock ready for immediate overnight shipping. Visit our resources page to learn more about the Company and its rich history. All watches are restored using established authorized repair shops using genuine parts.

How Much Does A Real Rolex Cost?

The cost of a genuine Rolex watch can vary significantly depending on factors such as the specific model, materials, age, and market demand. Prices for pre-owned Rolex watches typically range from around $7,000 for entry-level mens models like the Oyster Perpetual, to well over $100,000 for rare or highly complicated pieces such as the Daytona Rainbow or the Sky-Dweller in solid gold.

A Rolex watch can vary widely depending on several factors, including the model, materials used, dial colors, functions, and size of the watch among others. Below we have listed a number of helpful pages that can help you better find the watch you're searching for based on a number of popular Rolex attributes.

• Green face Rolex
• Black Rolex
• Diamond Rolex
• Red face Rolex
• Mother of Pearl Rolex
• Silver Rolex
• Brown face Rolex
• Ivory dial Rolex
• Yellow Rolex
• Rolex rose gold
• Platinum Rolex
• Rolex two tone
• Stainless steel Rolex
• White gold Rolex
• Rolex titanium
• Rolex steel and rose gold
• Rolex watch Men
• Rolex watches for women
• Womens gold Rolex
• Gold Rolex watch men
• Black and gold Rolex
• Rolex gold and silver
• Blue and gold Rolex
• Gold Rolex green face
• Diamond Rolex watches for men

• History of Rolex
• Iconic Rolex Models
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How to Buy a Rolex

N o watch brand has shaped contemporary watchmaking and collecting culture more than Rolex . In a little over a century, those five letters have become synonymous with top-tier Swiss mechanical watchmaking the world over, transcending circles of watch-loving connoisseurs and seeping into contemporary culture at every level. A historic emphasis on quality, craftsmanship and design has made the luxury watchmaker into the world’s most popular, boasting extensive waiting lists for Rolex Submariners , Datejusts , Daytonas and all their most popular models – unless, of course, you buy your Rolex or on the secondary market. Sotheby’s however is on hand to help, with a team of global specialists handpicking a wide range of Rolex watches for sale at auction around the world, as well as through its extensive online marketplace .

So it should come as no surprise that watches from every era of Rolex’s history, from the earliest days of the 20th century through to this year’s hottest releases, are highly collectible, inspire endless scholarship and push enthusiasts to the very limits of what watch collecting can be. A little bit of history, an overview of the brand’s most important creations and a few collector tips from Sotheby’s are all it takes to confidently jump into the fray yourself.

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The History of Rolex and the Invention of Modern Swiss Watchmaking

The history of Rolex starts in 1905, when 24-year-old Hans Wilsdorf founded a watch distribution company in London. Pocket watches were still the order of the day, but Wilsdorf saw the writing on the wall and became an early advocate for and seller of wrist watches. A few years later he came up with the name “Rolex” on a morning carriage ride – as the legend goes – and soon Rolex was making some of the earliest wristwatches to be observatory-certified chronometers, among the strictest accuracy standards of the time.

Wilsdorf’s firm would go on to pioneer a number of innovations whose impact on 20th-century watchmaking cannot be overstated. In 1926, Rolex unveiled the Oyster case, with its screw-down crown and unmatched water resistance. In 1931, the Perpetual automatic winding system was introduced, alleviating the need to manually wind those watches. In 1945, the Rolex Datejust revolutionized the use of a date display in a wristwatch meant for everyday wear. And this is just the beginning.

The 1950s through the ’70s are considered by many collectors to be the original golden age of Rolex watchmaking. It was during this period that genuine icons like the Submariner (released 1953), GMT-Master (1954), Explorer (1963) and Daytona (1963) were all introduced to the market. These are now considered the bread-and-butter of Rolex collecting, no matter what era of watches you’re talking about. Quirkier models like the Rolex Milgauss (1956) and Rolex Explorer II (1971) were also released, and though it took longer for them to find their audiences, they now have die-hard fans of their own.

As watchmaking continued to improve in the 1980s and the ’90s, particularly with regards to the use of materials and computer-aided design and production, evolutions of these watches emerged. The so-called five-digit references – like the reference 16710 Rolex GMT-Master II, the reference 16610 and 14060 Rolex Submariners and reference 16520 Rolex Daytona – introduced new movements, nonradioactive luminous material for dials, sapphire crystals and more. These are, in some ways, the first truly modern Rolex watches, and over the last few years they have become every bit as collectible as their older cousins.

“The stories that these watches hold is the source of endless inspiration,” says Vincent Brasesco, VP, Director of Digital Strategy and Specialist in Sotheby’s watch department . “There was an incredible ad Rolex ran years ago, saying, ‘It doesn’t just tell time. It tells history.’ That really sums it up. What other watch has been worn by astronauts, athletes, explorers and icons of the big screen alike? You and I will most likely never salvage a shipwreck, but we can own the watch that did. That’s the magic.”

The Most Iconic Rolex Models

Rolex makes some of the most iconic watches known to man, and each comes in dozens – if not hundreds – of variations. Here are just a few of the more popular models you’re likely to come across.

Rolex Submariner

Most instantly recognizable is the Rolex Submariner , or Sub. In many ways, this watch has served as the archetype for the entire category of dive watches, past and present. A tool watch designed for underwater use by military and recreational divers, the Submariner features highly legible hands and lume plots, accompanied by a rotating timing bezel. Black remains the most popular Submariner color, but a number of colored dials and bezels have emerged over the years, including green (Kermit, Starbucks, Hulk) and blue (Bluesy, Smurf). This distinction also points to another important tradition for any Rolex buyer to be aware of – namely the use of nicknames to identify their favorite models .

Less than a decade after the model was introduced, Sean Connery’s personal Rolex Submariner appeared on the wrist of James Bond in 1962’s Dr. No , cementing its place in the pantheon of popular culture. Early examples, such as the reference 6538 sported by 007 (nicknamed the Big Crown by aficionados), are highly collectible and can fetch huge prices on the market. But part of the Submariner’s enduring appeal is that every version, from these “holy grail” pieces through the currently available reference 124060 , carries the same spirit. There’s truly a Submariner for every collection.

Holy Grails: Early Submariners, such as references 6538 and 6200 , feature larger winding crowns and slightly bolder designs, hence their Big Crown and King Sub nicknames, respectively.

Modern Classics: For those looking for a perfect middle ground between a vintage and modern Sub, a neovintage piece like the reference 16610 offers old-school design with contemporary materials and build quality.

Next Generation: The current no-date Submariner, reference 124060 , has new case dimensions, a cutting-edge movement and a miles-long waitlist at retailers, making it instantly collectible and highly desirable at auction.

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Rolex GMT-Master

Descending a bit deeper into the collecting rabbit hole, one finds the GMT-Master , with its colorful 24-hour bezel for tracking another time zone. (The blue and red bezel earned the original its nickname , Pepsi, but you’ll also find the Coke, Sprite, Root Beer and some non-soda-themed options, like the Batman and Batgirl.) As you move across the sky, you simply twist the bezel to line up the correct hour with the 24-hour hand, and you’ll be ready before wheels-down. This GMT (or Greenwich Mean Time) complication is a Rolex invention created for Pan American World Airways, whose pilots needed a time-keeping tool for long-haul flights. These watches were present on some of the earliest transcontinental Pan Am flights, including the historic first flight from New York to Moscow in 1968, and are every bit as emblematic of the jet age as New York City’s TWA Terminal and the Concorde itself.

Holy Grails: The first Rolex GMT was the reference 6542 , which featured a blue and red Bakelite bezel insert for the 24-hour scale. Because these are slightly radioactive, they were swapped for aluminum bezel inserts during service, making originals extremely rare.

Modern Classics: The reference 16760 introduced the GMT-Master II, which added a jumping hour hand that lets the wearer more easily track a third timezone (one via the main hour hand, one via the adjustable 24-hour hand and one via the bezel).

Next Generation: The Batman (reference 116710BLNR) is one of the most desirable modern GMT-Master II models, with its black and blue bezel, and either Oyster or Jubilee bracelet.

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Rolex Day-Date

The Day-Date is a different sort of Rolex watch, a bit more dressed-up and buttoned-down, but no less sturdily crafted. It’s hard to believe that when it was introduced in 1956 this was the very first watch to show the date along with a fully spelled out day of the week, but it’s yet another world first Rolex can add to its very long list.

There are countless Day-Date variations available, in all manner of steel, gold and platinum combinations, with myriad dial options. Any Day-Date (or Day Date, as you’ll find it commonly spelled) within a collection is therefore immensely expressive and personal. And the number of world leaders, movie stars and athletes who have sported them over the years is too high to imagine. There’s a reason its nickname is the President – a yellow-gold Day-Date has famously graced the wrists of presidents from Lyndon B. Johnson and Richard Nixon to Ronald Reagan and Bill Clinton, along with those of countless other global political leaders.

Holy Grails: Because there are so many variants of the Day-Date, the most collectible pieces are those with provenance, whether that’s in the form of a special-order dial (like those with the Khanjar on them) or a famous original owner . Quality and uniqueness are king.

Modern Classics: From the 1970s through the mid-90s, Rolex produced small batches of Day-Dates with brightly colored enamel dials. These Stella Dial watches are a collecting niche all their own.

Next Generation: While traditionally a 36mm-diameter watch, the Day-Date is now available in a larger 40mm size, and Rolex has been creating lots of interesting dial variants at this scale that will surely become collector favorites as they age.

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Rolex Daytona

But the king of Rolex collecting is undoubtedly the Cosmograph Daytona , first introduced in 1963 and now known as just the Daytona. A chronograph with three subdials and a tachymeter on the bezel, the Daytona was designed for race car drivers (it’s named after the 24 Hours of Daytona race in Florida) and today represents the pinnacle of Rolex sport watches. Today the Daytona is perhaps the most sought-after luxury sports watch globally. This is particularly true for the white-dialed Rolex Daytona Panda , easily one of the most recognizable watches in the world.

Collectors enjoy obsessing over the tiniest details, with a subtle change in a dial font or a hallmark on the case back sometimes being the difference between a relatively common watch and a once-in-a-lifetime find. For many collectors, the pinnacle of the model is the Paul Newman Daytona, defined by its exotic dial with small squares on the sub-dials and so-named because of the configuration famously worn by the actor and philanthropist himself. It is the perfect coming together of watch collecting and popular culture.

Holy Grails: An immensely desirable yellow-gold, Rolex Daytona Paul Newman “John Player Special” ( reference 6241 ) holds the special distinction of being the most expensive Rolex watch ever sold at auction by Sotheby’s.

Modern Classics: In 1988, Rolex introduced the references 16520 , 16523 and 16528 Daytonas, all of which utilized modified Zenith El Primero chronograph movements (a first for Rolex). These movements would remain in use until circa 2000 and the watches can be spotted by their five-digit reference numbers beginning with 165XX.

Next Generation: The reference 126529LN Le Mans Daytona was created to celebrate the 24 Hours of Le Mans auto race. It is white gold, the dial pays homage to the Paul Newman dials of old and it was produced for just one year, from 2023-24. This all combines to make it the most collectible modern Daytona.

Shop Rolex Daytonas

And this all barely scratches the surface of what Rolex offers contemporary collectors from its nearly 120-year history. See, for example, the Rolex Oyster Perpetual , which despite its classic styling is perhaps Rolex’s most playful line – it features cheerful colors (such as the yellow dial, no longer in production) and whimsical dials. From the also-iconic Datejust to lesser-known models like the Rolex Yacht-Master and the Rolex Sky-Dweller , there is always something more to explore.

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• Oyster Perpetual Date
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Oyster Perpetual

Deep confidence

Beneath the surface.

Launched in 1953, the Rolex Submariner is the first divers’ wristwatch to be waterproof to a depth of 100 metres (330 feet) – now 300 metres (1,000 feet). Its major features, such as the graduated rotatable bezel, the luminescent display, the large hands and hour markers, have been a driving force in the creation of the long line of Rolex divers’ watches which followed.

The Submariner is an iconic timepiece whose renown now extends beyond the professional world it was first designed for. The Submariner, the ultimate standard.

A true divers’ watch by design

As an underwater survival tool, this watch’s design has been entirely dictated by the practical needs of divers. Since 1953, the Submariner has evolved technically and aesthetically as it has been endowed with features to improve overall functionality. The first watch was a pioneer and its subsequent versions have continued to set the benchmark for divers’ watches.

Monitor diving time

The Submariner’s unidirectional rotatable bezel is key to the functionality of the watch. Its engraved 60-minute graduation allows divers to monitor their time underwater. Manufactured by Rolex from a hard, corrosion-resistant ceramic, the Cerachrom bezel insert is virtually scratchproof and its colour is unaffected by ultraviolet rays, seawater or water that is chlorinated. In addition, thanks to its chemical composition, the high-tech ceramic is inert and cannot corrode.

The Submariner’s unidirectional rotatable bezel has knurled edges that offer excellent grip when setting the dive time, even when wearing gloves. It rotates notch by notch, accompanied by distinctive clicks.

Triple waterproofness system

The Submariner’s Oyster case, guaranteed waterproof to a depth of 300 metres (1,000 feet), provides the movement with optimal protection from water and dust. The Triplock winding crown – fitted with a triple waterproofness system – screws down securely against the case, ensuring watertight security.

Chromalight display

The Chromalight display is an innovation that improves visibility in dark environments, an essential feature for divers. An innovative luminescent material emitting a blue glow is applied to the hands, hour markers and the capsule on the bezel.

Hour markers in simple shapes – triangle, circle, rectangle – and broad hour and minute hands enable instant and reliable reading to prevent any risk of confusion underwater.

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Oyster, 41 mm, Oystersteel